零花钱

四川铁骑力士实业有限公司

【今日头条】做中国高端食品领导者!四川这家民企为何有这等雄心壮志

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2018NIAN12YUE20RI,ZAISICHUANMIANYANGMINYINGJINGJIJIANKANGFAZHANDAHUISHANG,TIEQILISHIJITUANDONGSHIZHANGLEIWENYONGZUOWEIYOUXIUMINYINGQIYEJIAFAYAN。ZUOWEIMIANYANGBENTUMINYINGQIYE,ZAIDAHUIJIESHUHOUXINXINMANMAN,TAXIANGQIQIANBUJIUSHIWEISHUJILIUCHAODEYIJUHUA:TIEQILISHIXIANZAIDINGWEI“ZUOZHONGGUOGAODUANSHIPINLINGDAOZHE”,JIANGLAIHAIBUYIDINGZHISHIZHONGGUODE,HENKENENGSHISHIJIEDE。JIRANYOUXIONGHUAIQUANQIUDEMUBIAO,GENGYAOZHAGENBENTU,KAIZHISANYE,LEIWENYONGDUIWEILAIQIYEDEGUIHUAYUZHANLVEZAOYIYOULEDINGWEIYUSIKAO。

ZAIZHEICIMINYINGJINGJIJIANKANGZUOTANHUISHANG,YIGONGBIAOZHANGLE50JIAMIANYANGSHIYOUXIUMINYINGQIYE,QIZHONGYOU3JIATIEQILISHIDEQUANCHANYELIANQIYESHANGBANG,FENBIESHI:SICHUANTIEQILISHISHIYEYOUXIANGONGSI、SICHUANSHENGDILECUNSHENGTAISHIPINGUFENYOUXIANGONGSI、MIANYANGZHANGLINSHIPINGUFENYOUXIANGONGSI。CONGLINGQIBUDAORUJINDEBAIYIQIYE,TIEQILISHIRUHESHUXIE“NONG”ZIWENZHANG?QIYEZUODADEMIMIDAODISHISHENME?

做中国高端食品领导者!四川这家民企为何有这等雄心壮志


1.小富即安思想 企业就做不大

“QIANBUJIU,WOMENMIANYANGDESHIWEISHUJILIUCHAOYIXINGQIANWANGTIEQILISHIDIAOYAN,ZHONGDIANXUNWENLETIEQILISHIDECHANYEXIANKUANG、KEJICHUANGXIN、ZHIHUINONGYEYURENCAIJIANSHEDENGFANGMIANDEQINGKUANG,DUIQIYEWEILAIFAZHANTICHULEXIWANG,WOMENBEISHOUGUWU。”LEIWENYONGSHUO,CICILIUSHUJIDAOSANTAILUXIDETIEQILISHIZHANTINGCANGUAN,DUITIEQILISHIZHEIXIENIANDEFAZHANYUCHENGJIUJIYULECHONGFENKENDING。TEBIESHITIEQILISHICONG1992NIANCHUANGYE,JIHUBAISHOUQIJIA,DAORUJIN100YIDECHANZHI,YITUODESHITIEQILISHIRENGANYUPINBO、TUPOCHUANGXINDEJINGSHEN,RANGLINGDAOYIXINGYINXIANGSHENKE。CANGUANTIEQILISHIZHONGDIANDAZAODEZHANTINGHOU,LIUCHAOSHUJITANDAO,TIEQILISHICONGYIJIASILIAOGONGSIQIJIA,ZHUBUKAISHIZUOYANGZHIYE,SHENGZHU、JI、YABUDUANZHUANGDA,RUJINYOUYOULEXINMUBIAOLE——ZUOSHIPIN。MINYINGQIYEYOUZHEIYANGDEXIONGXINZHUANGZHIHEYUANDALIXIANG,HECHOUBUZUODAZUOQIANG。“RUGUOSHUOXIAOFUJIANYEKEYI,DANSHIZHEIYANGDESIXIANGQIYEJIUZUOBUDA。”LEIWENYONGRENZHENJIXIALELINGDAODEYINQIEHUAYU,“TIEQILISHIZAIQUANGUODOUSHIYIGEYINGXIANGLIJUDADEBIAOGANQIYE,XIWANGTIEQILISHIJITUANZAILEIWENYONGDEDAILINGXIANENGDILIFENJIN、ZAICHUANGJIAJI”。

LEIWENYONGJIESHAO,JINNIANLAI,TIEQILISHITICHUZUOZHONGGUOGAODUANSHIPINLINGDAOZHE,XINCHENGLIDESHIPINSHIYEBUYOUSICHUANXINMIANYING、SICHUANZHAOJUNJI、LVXIYOUSHIGUJISICHUANSITANRUISHENGTAISHIPINYOUXIANGONGSI,BINGSHOUGOUSICHUANZHANGLINSICHUANZHANGLINROULEISHIPIN,BINGGOUDAOTAIFUSHIPIN、KANGZUSHIPINDENGZUCHENG,YITUOJITUANZHU、JI、YAYANGZHI、TUZAI、JIAGONG、LENGLIANWULIU、ZHONGDUANLINGSHOUXINGCHENGWANZHENGDEQUANCHANYEZIYOUZIKONGLIANTIAO。YILVXIYOUSHIGUWEIZHONGXIN,SHIPINBANTUKUOZHANGDAOLESICHUAN、HEILONGJIANG、FUJIANDENGDI,YONGYOU10DUOJIASHIPINJINGSHENJIAGONGQIYE,NIANTUZAISHENGZHU200DUOWANTOU、QINLEI2000DUOWANZHI,JILEILECHUANZANGHEIZHU、TIANFUROUZHUDENGDUYOUZHUPINZHONG。QIXIAYONGYOUFENGYEMUCHANG、TUMENZHAOYAZI、TIEKANG、DAOTAIFUDENGDUOGESHIPINPINPAI,JINGYINGPINLEIHANGAISHENGXIANSHIPIN、ZUOCANSHUSHI、XIUXIANLINGSHI、YUDIAOLIPINDENG,CHANPINCHANGXIAOQUANGUO,BINGCHUKOUMEIGUO、JIANADA、RIBEN、OUMENG、AODALIYAJIDONGNANYADENGERSHIDUOGEGUOJIAHEDIQU。

做中国高端食品领导者!四川这家民企为何有这等雄心壮志


2.企业勇于创新 一定大有前途

零花钱ZAITIEQILISHIZHANSHITING,KAIMENJIANSHANDEYIJUHUA:“YIQUNREN、YIBEIZI、GANYIJIANSHI。”ZHANTINGDESUOYOUBANKUAIZHONG,JIHUKANBUDAOLEIWENYONGGERENDEZHAOPIAN,TAZHONGDIANTUCHUDESHIQIYEDE“YIRENWEIBEN”DELINIAN。

GUOJIARENDINGQIYEJISHUZHONGXINSHIXINGYENEIWEIYIYIJIATONGSHICHENGDANGUOJIAXIANDAISHENGZHU、DANJI、SHUIQINSANDACHANYEJISHUTIXIZONGHESHIYANDEKEYANZHONGXIN,YONGYOUSHIPINCHANYEJISHUYANJIUYUAN、SILIAOCHANYEJISHUYANJIUYUAN、ZHUCHANYEJISHUYANJIUYUAN、DANJICHANYEJISHUYANJIUYUAN、YACHANYEJISHUYANJIUYUAN,YONGYOU4GESHIYANJIDIHE2GEZHONGSHICHEJIAN。QIZHONGYANFARENYUAN724REN、BOSHI、SHUOSHI、GAOJIZHUANJIA300YUREN、WANCHENGKEYANXIANGMU156XIANG、SHENGBUJIKEYANXIANGMU16XIANG、SHENQINGZHUANLI100YUXIANG。“ZHEIJIUSHI‘ZHU’RENWEILE”,JIFAYUANGONGZUIDAQIANNENG,RANGYUANGONGRENSHENGJIAZHIZUIDAHUA。”LEIWENYONGRENWEI。

零花钱“WOXIANGXINTIEQILISHIZAILEIZONGDEDAILINGXIA,YIDINGHUIBUDUANDIZUOQIANG、ZUODA、ZUOYOU。WORENWEIXIANZAIDEDINGWEIJIAO‘ZUOZHONGGUOGAODUANSHIPINLINGDAOZHE’,JIANGLAIHAIBUYIDINGZHISHIZHONGGUODE,HENKENENGSHISHIJIEDE。”LIUCHAOSHUJIDEHUAYURANGLEIWENYONGXINXINBEIZENG,“QIYEFAZHANZUIZHONGYAODEZHUAZHURENCAI、CHUANGXIN,NIKANYUANSHIGONGZUOZHAN、GUOJIAQIYEJISHUZHONGXIN、NONGYEBUDESANGEZONGHESHIYANZHAN,ERQIELEIZONGGERENDELIXIANGYESHIFEIRENLIZIYUANDERENLIZIYUANZHUANJIA,SHIJISHANGYEDAOCHULETABAZHEIGEQIYEZUODADEMIMI,JIUSHIZHONGSHIRENCAI,JIUSHITUANDUIJIANSHE。GUANLIRENCAI,JISHURENCAI,CHIXUDITUIDONGKEJICHUANGXIN。WOJUEDE,RUGUOSHIJIYUCHUANGXINDEZHEIYANGYIJIAQIYE,YIDINGSHIDAYOUQIANTUDEYIJIAQIYE。”

TANDAOWEILAIFAZHAN,LIUCHAOSHUJIJIYU:TIEQILISHIZHENGZAIMIANDUIXIAOFEIZHEXIANGSHIPINDUANFAZHAN,YAOJIANDINGBUYIDITUIDONGZHIHUINONGYEDEZHUANXINGSHENGJI;YAOCHONGFENYANJIULIYONGCHANYEYOUSHI,CUJINXIANGCUNZHENXING,BINGJIANXINGQIYESHEHUIZEREN;JINJINYIKAOKEJILILIANG、CHUANGXINTUPO、RENCAIYINJIN,ZAIJILIEDESHICHANGJINGZHENGZHONGQIANGZHANFAZHANZHIGAODIAN。

做中国高端食品领导者!四川这家民企为何有这等雄心壮志


3. 现代农业标杆 带动乡村农业振兴

ZAIJUSANTAILUXIZHENLIANGGONGLIWAIDESHANJIAN,YIPAIOUSHIFENGGEDEJIANZHUGEWAIXINGMU,ZHEISHITIEQILISHIJITUANZHONGDIANJIANSHEDEYAZHOUZUIDAFANYUZHONGXIN—FENGYEMUCHANGFANYUZHONGXIN。

GAIZHONGXINDEGONGNENGYUDINGWEIJI:DALIFAZHANZHUWENHUAXIANGCUNLVYOU,JIANSHETIYANYINGXIAOZHONGXIN、DINGJISHENGTAINONGZHUANG、XINNONGRENJIANGXISUO、YOUJIGUOYUANNONGCHANGCAIZHAITIYAN、ZHUANGYUANSHIJIATINGNONGCHANGDENG,DAZAOGUOJIAXIANDAINONGYECHANYEYUAN,SHIXIANXUNHUANNONGYE、CHUANGYINONGYE、SANCHANRONGHESHIFAN,TONGSHIJIANCHENGZHONGGUOYILIUDECHANYESHENDURONGHEDEZHIHUINONGYEYUANQU,CHENGWEIGUOJIAXIANDAINONGYECHANYEYUANBIAOGAN。

JINNIANLAI,WEIQUANMIANGUANCHETIEQILISHIJITUAN“YITISHUANGHELIANGYI”FAZHANZHANLVEHE“ZUOZHONGGUOGAODUANSHIPINLINGDAOZHE”ZHEIYIMUBIAO,JITUANZAISANTAIJIANLILVXIYOUSHIGU,QIZHANDI177MU,ZONGTOUZI20YIYUAN,YIJITUANZHU、JI、YASANDACHANYELIANWEIYITUO,QUANLIDAZAOZHONGGUOGAODUANSHIPINLINGDAOPINPAI。

做中国高端食品领导者!四川这家民企为何有这等雄心壮志


零花钱LVXIYOUSHIGUNEIMUQIANYIJINGJIANCHENGTOUCHANDETIEKANGSHIPIN,QICHANPINPINLEIBAOKUOROUZHIPIN、DANZHIPIN、MOYUZHIPINSANDAXILIE60DUOGEDANPIN,NIANSHENGCHANNENGLIDA10WANDUNYISHANG,YONGYOU“SANZHISONGSHU”“BAICAOWEI”、“LAIYIFEN”“LIANGPINPUZI”ZHANLVEHEZUOHUOBAN。ZHENGZAIJIANSHEDEZHAOJUNJISHIPIN,YONGYOUTUMENZHAOYAZISHUSHIPINLIANSUOMENDIAN150YUJIA。YUANQUHAIJIANGZHAOSHANG2-3GEXIANGMU,SHIPINYUANQUCHANZHIJIANGDADAO10YIYISHANG。

零花钱WEILAI,TIEQILISHIJIANGYILVXIYOUSHIGUWEIYANGBAN,QUANLIDAZAOHANGMUJICHANYEPINGTAI,DALIYINJINZHONGXIAOXINGSHIPINQIYE,ZHENGHECHANYEZIYUAN,ZHUTUIQIYEGUIMOHUAFAZHAN,ZHULICHANYEJIEGOUYOUHUASHENGJI,GOUJIAN“1+N”SHIPINJIASUQISHANGYEFAZHANMOSHI,QUANGUOZAIZAO3-5GEXIANDAISHIPINYUANQU,ZUODASHIPINCHANYEJIQUN,YINLINGSHIPINXINGYEBIAOZHUNHUAFAZHAN。TONGSHICHUANGXINZHUNONGZENGSHOUXINMOSHI,CUJINDIFANGJINGJIZENGZHANG,DAIDONGXIANGCUNNONGYEZHENXING。


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